The nuts and bolts of business growth

Tuesday, March 22, 2011

Steve O’Connor, of Creative HQ, has been at the forefront of growing businesses since the early 1990s. He helped one company go from 60 to 10,000 employees in just 18 months.

According to Steve, growth is a complex issue.

He says it starts as soon as you start a business. That’s why you have to proactively manage how your business grows. This will help you limit the risks involved. Clear planning is key.

Steve says here’s how you can avoid the common pitfalls:
  • Be realistic – validate your market as much as possible.
  • Keep your eyes open – look out for opportunities and explore them thoroughly before you take the plunge.
  • Have a plan – this will prepare you for what’s to come. Remember that old adage ‘fail to plan; plan to fail’.
  • Stick to it – stay on the track you’ve mapped out; don’t veer off in a different direction unless you’ve made a very conscious decision to do so.
  • Create some headspace – a growing company can be all-consuming. Try to create a bit of head space for yourself so you can work on managing your business, rather than making the cogs turn.
  • Have a little foresight – think about what you might before your company grows…better systems, extra staff?
At redline we’re always ready to hear good advice. If you have a tip to share about how you've grown your business, tell us using the comment box below.

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