Drive customer communication with direct mail

Direct mail is personal and targeted. It’s cost-effective and it works. People like it and it doesn’t have to be complicated.

Plus, it puts you in control of driving your customer relationships forward – steering them in the direction you want them to go.

You can use direct mail to:

• Build relationships by sending out regular newsletters.
• Maintain relationships with bounce-back offers and discount vouchers.
• Send seasonal and special occasion messages.
• Check customer satisfaction and gain feedback.
• Update your address files – make it easy for customers to do this by including a FreePost™ envelope for their convenience.
• Send eye-catching postcards about your new products.
• Say ‘thank you’.

Need some help? Comment and tell us what direct mail advice would be helpful to your business. Plus, enter our competition to win free marketing advice*.

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